Whoever said 13 was an unlucky number? Finally in my 13th month out here at LIBA, here comes a prof who has made me stand up, clap and say Wow!!He's redefined a lot of terms for me- Sales and Marketing would never be the same again! Why, he's redefined the very paradigm of learning that existed in my mind.
An impeccably adept communicator, he is the first teacher who's taught me for 5 hours on the same day and still left me wanting more! He brings the students to rapt attention with his gentle well-modulated voice, amazingly sophisticated accent and perfect intonation
The ability to translate practical experience into logically coherent thoughts and weave it with theory is an ability that rides easily on his shoulders. Every word he speaks sparkles akin to a diamond and ignites the thought processess of the students like nothing else can. Sample this- "Selling begins when the customer says NO".
Before you begin to imagine his lectures to be as devoid of humour as this blog has been uptill now, I must serve to you on a platter some of his pet dialogues that make the class split into peals of laughter! Imagine him saying this in his trademark Bihari-accented Hindi- "Purchase Manager ka saara khoon paanv se chehre pe chad gaya.. CORPORATE YOGA sir" :D :D Or some of his patented lines- "Kuch toh bol dijiye sir.." , "The MD started looking out of the window", "Kotler ne kaha hai, hum nai kahe", "Ek company thi Hindustan Lever.. Abhi bhi hai", "Nadi kinare baithe the sir", "Maine apne professor ko phone lagaya jisne mujhe B2B padhaya tha"...
His classes are so mesmerizing that the whole batch is in awe of him. His superlative marketing ability combined with his intelligence make for a potent combination that's earned him the adage "GOD of sales" all over South India. His tests are so well authored and application oriented that you feel like sitting with the question paper "nadi kinare" and think of the answers :D His passion for the subject and its application reflects from the emotion in his eyes- an earnestness that can be born only out of pure love.
Sir, when I decided to be a marketing professional, I had a fairytale image of the subject. It was like an imagined dreamland which I always wanted to explore but could never reach out to. You made me feel the intoxication of marketing and made me touch the magical world of my dreams. Hope I live to see the day when I will be able to proudly proclaim that I did justice to what all you taught me about this fascinating game of Marketing. And Sir, all that can offer you in return is just "thanks". Surely, I won't give you what you asked for- "sir, aap sey kuch nahi maang rahe hain, par agar kabhi apki company mein aaye to contract hamein hi dijiyega"- I'll surely evaluate you with the same tenacity of a hawk as you yourself advised :)
